What's wrong with this post from New Media Age?

http://www.nma.co.uk/Articles/39888/Asda+Direct+non-food+service+finally+launches.html

Let me explain.

The article is around Asda's new non direct service which has recently launched - http://direct.asda.com/on/demandware.store/Sites-ASDA-Site/default/Default-Start

Now, I was reading the article online so one would assume there would be a link through to the site, that isn't me being weird, it's common practice for that link to open in a new window.

One would expect more from NMA as one of the leading trade mags in the digital space. Here's an idea, get your finger out, put the links into your site and stop being so fucking lazy.