Thursday, 1 May 2008

Bob Greenberg at the D&AD

So Bob, or Uncle Bob as Simon Waterfall lovingly called him, talked to the D&AD at Logan Hall last night.

He was a joy to listen to and it was thoroughly engaging to see the history of R/GA unfold. His influences, there are many and varied. His understanding, where and why he moved on at certain times, based on numerology (he works on 9 year cycles if you must know), and his passion to continue to create ground breaking work.

What I admired most about him was his appreciation for others and his admiration for their work and their professions.

A true gentleman and Simon you were right - he is Uncle Bob.

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